Brand & Visual Design

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Brand Image 1

Crafting the Bold and Flavorful Identity of BUNZ. Burger Concept

We are excited to share our latest successful branding project: the development of the comprehensive Brand Identity Kit Design for BUNZ Burger & Flavor Concept. Our mission was to create a vibrant, memorable, and energetic brand that instantly communicates flavor and a unique dining experience.

The Core Concept: More Than Just a Burger

BUNZ. is positioned as more than just a quick meal; it's an experience. Our central tagline, "More Than a burger, it's an experience. Smashhh it!", guided every visual and verbal asset we created. The overall aesthetic is designed to be loud, fun, and enticing, fitting perfectly within the competitive fast-casual food landscape.

Our Key Color Palette:

We opted for a dynamic yet elegant palette, which dominates all marketing materials:

Color Hex Code / Sample Function in Branding
Red #e02412 Energy, Urgency, and Appetite Stimulation
Off-White/Cream #f9f0de Cleanliness, Contrast, and the look of Bun/Bread
Deep Black #151515 Boldness, Contrast, and Modernity
Orange/Tan #ffbd59 Representing Cheese, Sauce, and overall Flavor